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Monday 1 October 2007

TDG launch new agency identity

TDG have recently launched their new brand identity and website together with a new marketing tool that’s designed to create better engagement for their clients’ brands and their target audience.

Named ‘Brand Engagement’, the tool is designed to bridge the gap between a brand’s selling process and a customer’s motivation to buy – aligning the two in a purchase window will make a client's marketing budget work harder.

The new identity reflects the refreshing bold approach that TDG take with every new brief, challenging the convention to create integrated communications with a real point of interest.